Make sure you use two to three hashtags because this will help your content get discovered. Keep it short: one paragraph with bullet points will work best. Make sure that your posts are easy to scan and read. Here is what has worked for me, but bear in mind you will need to experiment and see what works for your niche and industry. Remember that LinkedIn, like every social network, has an algorithm, so learning how this works will get more attention to your posts. It will not happen overnight, but showcasing your skills, will come to the attention of potential employers and help you acquire freelance clients. Offering tips will build a reputation within your niche over time. Then, create content about best practices that have been successful for you. If you are a copywriter, create a post sharing tips on how to increase sales on a website. Are you working in customer support? Create one or two daily posts and help people on the network by sharing your skills and experience.
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